This Saturday, June 23rd 2012, Rob Holmes will be debuting a new presentation at the Emerging Tech Conference. He will be among thirty industry leaders in New Media lecturing on emerging trends in content marketing, social media, blogging and search engine marketing. Holmes’ new lecture is entitled “Brand Protection: Confidential”.
In the era of telecommuting and coffee shop branch offices, Facebook has replaced the watercooler, LinkedIn is the new resume and Skype is the new boardroom. Let’s face it. Your online ‘brand’ has become your most public persona. Along with the vast benefits that social media bring a new world has opened up for fraud, misinformation and brand abuse. Holmes is not only a top brand protection investigator. He is also the one-man marketing department for his firm. Combining his two passions of trademark investigations and social media, he will take you on his journey from creating his first blog, designing his firm’s website, and planning a social media strategy to the brand protection advice and tactics that he employs while consulting for some of the world’s most famous brands.