Knockoff Report™ #485

Biden Welcomes China’s Rise But Says Beijing’s Theft of US Intellectual Property Must Stop - Knockoff Report™ #485Biden Welcomes China’s Rise But Says Beijing’s Theft of US Intellectual Property Must Stop

Police: Man Imported Counterfeit Goods From China and Sold Online (FL)

Counterfeit Production Sites Busted in S China

Russian Wikipedia Faces Ban Due to Anti-Piracy Law – Director

Motorola Solutions Cracks Down on Counterfeit Radios

Investigators Seize Hundreds of Bogus Cell Phones, Parts, Auto Manuals at Raleigh Home

Michigan AG Warns Consumers of Online Ticket Scams

DVD Bootlegger Sentenced To Prison, Probation

IACC Helps to Combat Rogue Internet Pharmacies

Facebook Sites Selling Counterfeit Bags Close Pages

Counterfeit Air Bags Called Extreme Safety Risk

Knockoff Report™ #478

11 More Shameless Cronut Knockoffs Around the World - Knockoff Report 47811 More Shameless Cronut Knockoffs Around the World

Spotting NBA Knockoffs: It’s DWYANE Not DWAYNE

What is a “Counterfeit” Part? DOD’s Definition Might Surprise You

Google Search, YouTube Under Fire for Counterfeit Good Ads

Google Removes Some Illegal Search Results As Federal Scrutiny Builds

Philadelphia Man Arrested for Selling Counterfeit DVDs at Rockledge Pub

Bradford Company Director is Told to Pay Back Cash for Counterfeit Car Accessories

Vice Premier: Ukraine to Clear Market of Counterfeit Medicines

Man Accused of Selling Counterfeit Postage Stamps

Counterfeit Clothing Worth £50k Donated to Charity

Counterfeit Ink Cartridges Worth Dhs280m Seized

Wayne County Man Pleads Guilty to Selling Counterfeit Merchandise Online

Salon Sued For Selling Knock-Off Designer Handbags

Lincolnshire Crackdown on Counterfeit Goods at Markets and Car Boot Sales

Charter Aims to Keep Grantham Market Free From Counterfeit Goods

Moxee Man Pleads Guilty to Trafficking Counterfeit Air Bags

Nigel Booth Sentenced After Selling Counterfeit Goods on Facebook

Counterfeit Sneaker Defendant Spared Jail Time

Counterfeit This: New Security Technology Inspired by a Butterfly

Knockoff Report Thursday

Knockoff Report Thursday - Is Facebook Getting Away With Selling Counterfeit CrapIs Facebook Getting Away With Selling Counterfeit Crap?

Coach Brand Sues Londonderry Marketplace, Its Owner for Selling Knockoff Products

China to Crack Down on Counterfeit Agricultural Materials

Iselin Man Accused of Trafficking In Counterfeit Male Enhancement Supplements

Nearly 600 Counterfeit DVDs Seized (TX)

Counterfeit Wines Seized in Ningbo

Report Hits Russia’s Lapses in Counterfeit Drugs Fight

Thousands of Counterfeit DVDs and CDs Seized; 10 People Arrested (CA)

China Releases Intellectual Property Plan for Strategic Emerging Industries

Microsoft Warns vs Malware-Ridden Counterfeit Software

Kingdom Top in Detection of Counterfeit Vehicle Parts

SMU 10th Annual Symposium on Emerging Intellectual Property Issues

Man Charged w/137 Counts of Possessing Counterfeit Movies (NY)

Warning: Don’t Be Fooled by Counterfeit STIHL Products

Why the New gTLDs Don’t Matter

If somebody wanted to name their product or company during the Dot Com Boom they wanted to own the .com.  After all, it was the Dot Com Boom, not the Dot Poo Boom.  Their second choice was .net, then .org, and so forth. The Web 2.0 generation no longer cared for an accurately-spelled domain at all costs.  Flickr, Bit.ly, Scribd, Delicio.us and Instagr.am became the creative norm.  Part of this resulted because startups realized it was poor stewardship of their investors’ money to pay for a slick name when the product execution matters most.

Don Draper of Mad Men works on Madison Avenue

Don Draper of Mad Men works on Madison Avenue (Photo credit: Wikipedia)

The only reason to buy .poo is if .com, .net, .org, .biz, .info, .tv, .me, .cc, .ws, .us and .co are already taken and you still think the name would be effective in branding your product or service.  When Delicio.us was acquired by Yahoo!, they bought delicious.com.  Instagr.am bought instagram.com once it was financially feasible.  Virtually the only thing on Instagram’s website is a link to their mobile app.  Facebook paid $1 Billion for this company and a website wasn’t even a part of their business model.

We saw what happened with the release of the .xxx gTLD.  Nobody in their right mind wanted to be in the ghetto if they could have the prime .com real estate.  Even the porn industry preferred to be on Rodeo Drive.  I work with companies that defensively purchase domains for their projects but the average budgets are about $10K.  If they don’t get the domain at a reasonable price, then oh well.  They know owning the .com is a component to their branding process, but not ‘the’ component.  Search engine optimization, social media, mobile and execution are far more important.  I can’t remember the last time I typed w w w dot anything.  I go to my browser’s Google bar, type the brand name and click a result. There is a sucker born every minute.  I don’t care who visits knockoffreport.poo.  Do you?

Now I’m going to finish my coffee.

Sh*t Excel Users Say

Case NinjaWe recently launched a case management application called Case Ninja which is a commercial version of the data management system we have been using in-house at IPCybercrime since 2004.  With it, we have tracked our tens of thousands of Intellectual Property cases without the loss of one record or report.  The cutting-edge technology used to write the Case Ninja  application is called TrackVia.  Below is a video that anyone who uses Excel to manage their cases can relate.  If you are still using spreadsheets to manage your cases, you need to call us at (972) 422-2100 for a free Case Ninja trial.